Having been in existence for nearly a century, the Green Bay Packers organization is steeped in history. And with the July 29 opening of a new concessions concept at the Packers’ home, Lambeau Field, fans of the NFL franchise are now invited to share in some of the region’s tastiest traditions.
Delaware North Sportservice, which operates general concessions, premium dining and catering operations at Lambeau Field, has introduced the Travel Wisconsin Supper Club – a concession stand featuring supper club-inspired décor and a menu filled with regional favorites.
Supper clubs have been staple in the area since the early 20th century, according to Stephanie Klett, secretary of the Wisconsin Department of Tourism. The stand at Lambeau Field – the opening of which drew such notable figures as Wisconsin Gov. Scott Walker and Packers President and CEO Mark Murphy – features a traditional cedar-shingle roof adorned with a neon sign, a counter made from the stadium’s original brick façade and is decorated with historic Packers memorabilia.
Meanwhile, the menu is highlighted by local favorites such as booyah (a thick stew native to the upper Midwest), fish fry, hand-breaded onion rings, a pot roast sandwich and a Wisconsin staple: the brandy Old Fashioned.
“Not every NFL stadium is able to say they have their own supper club – especially not one in a concession stand,” said Charlie Millerwise, general manager for Delaware North Sportservice at Lambeau Field. “I think with our new partner, Travel Wisconsin, we have created a very unique destination unlike any other in the league. From cheese curds to the local favorite, booyah, we are serving up all things Wisconsin and can’t wait to see the fan reaction this season.”