(Jan. 19, 2007) - As the Chicago Bears® make a run for the Super Bowl®, fans are making a run for Soldier Field's® Bears Pro Shop. Since last weekend's game-winning field goal, which sent the Bears to the NFC Championship Game against the New Orleans Saints® this Sunday, kicker Robbie Gould's replica jersey is the golden ticket item?currently available exclusively at the Bears ProShop at Soldier Field in Chicago and online at www.store.chicagobears.com, both operated by Delaware North Companies Sportservice.
"Gould's 49-yard overtime kick last Sunday has sent us into overdrive," said Jason Smothers, e-commerce manager for the Chicago Bears. "Fans are buying us out of the Gould jerseys and other Bears items almost as quickly as we are ordering."
It's no surprise?Gould's No. 9 jersey now ranks, in terms of popularity, alongside those of quarterback Rex Grossman, linebacker Brian Urlacher and defensive back Devin Hester. Despite the rush, Smothers says the Bears Pro Shop planned ahead as much as possible to meet demand and has more items on the way.
Currently, the store offers 600 Bears products and plans to add an additional 200 to 300 items in the coming weeks. If the Bears defeat the New Orleans Saints on Sunday, new items will include adult T-shirts for men and women, hats, glassware, pennants, children's apparel, novelty items and collectibles donning the NFC Champion logo. The Exclusive Tradition merchandise, which was among the most popular items in 2006, will also expand in 2007.
Fans hoping to tackle these hot ticket items can visit the store virtually at www.store.chicagobears.com.
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About Delaware North Companies
Delaware North Companies is one of the world's leading hospitality and food service providers. Its family of companies includes Delaware North Companies Parks & Resorts, Delaware North Companies Gaming & Entertainment, Delaware North Companies Travel Hospitality Services, Delaware North Companies Sportservice, Delaware North Companies International, TD Banknorth Garden and American Park 'n Swap. Delaware North Companies is one of the largest privately held companies in the United States with revenues approaching $2 billion annually and 40,000 associates serving half a billion customers in the United States, Canada, the United Kingdom, Australia and New Zealand. For more information, visit www.DelawareNorth.com.